Above, (l-r) Zenaida, Hawaiian Commercial and Sugar Co.; Jimmy, Dole Plantation; Dona, Foodland Super Market Ltd., Francis, Ameron Hawaii; Jo Ann, Hamakua Health Center, Nelson, McCabe, Hamilton & Renny, Inc.

ILWU TV COMMERCIAL TIED WITH VOLUNTEERISM MESSAGE

For the first time ever, the ILWU has a television commercial! The 30-second commercial features who we are and what we do through the faces of ILWU members representing the diversity of our union—by industry, island, age, ethnicity, gender.

Mahalo to our TV stars: Clinton Gapol, Jo Ann Lau and Daisy Nakamoto of Hawaii Division; Zenaida Andaya, Mike Bunyard, Francis Kamakokalani, Linda Fernandez (Lanai), Krisha Sahagun (Molokai) of Maui Division; Nelson Rita of Kauai Division; and Jimmy Barreras, Dona Hamabata and Josh Primacio of Oahu Division. Other members in the location shoot were: Ligaya Ansagay, Lani Goo, Kenneth Ige, Joanne Kapule, and Eddie Sekigawa.

The opportunity to produce and air a television commercial was brought to us by KITV, which has partnered with Aloha United Way to promote AUW's Volunteer Hawaii, a web-based program to link would-be volunteers with agencies and organizations that need their help. Volunteer Hawaii works hand-in-hand with AUW's other program 2-1-1, which links people who dial 211 on their telephones from any island with resources in their community.

Why does the ILWU support volunteerism? Because it's a natural fit with the union's mission and purpose. We rely heavily on volunteers at the unit level to provide support and assistance to their co-workers to negotiate contracts, enforce contracts, and ensure that workers have a voice on the job and their rights are protected. Unit officers and stewards are unpaid and give of their time and talent to make the union stronger and better.

The ILWU's motto, "An Injury to One is an Injury to All," promotes the concept of collectivism and doing to someone else. That's what volunteerism is—recognizing that, as a member of your community, you need to do your part to make it better for all.

Support volunteerism—and watch for the ILWU commercial shown only on KITV-4.